I know the impact a thoughtfully designed logo, website, or social media feed can have. It's what sets you apart; it's how people feel when they see your brand. Whether it's creating something from scratch, refreshing your current brand, or starting a custom project – I’m here to ask the right questions and provide uniquely curated, timeless never-trendy, and lusted-after designs. The one-size-fits-all approach doesn't exist in my world. I believe in personality-led strategic design first and foremost, because your brand should reflect who you are and why you do what you do.
I'm a Type A, Enneagram 3, astrology loving, designer, photographer, and entrepreneur who made the leap from corporate life in Los Angeles to solo studio life in the Pacific Northwest.
I had the privilege of working for an agency as the Director of Marketing + Design. Having spent close to six years at this agency, I had the privilege of working with some of the leading private luxury & membership-based brands around the country. The work I did for these clients encompassed everything from developing and designing brand platforms and lookbooks, to marketing strategies and managing paid search & social campaigns, to website design (and everything in between).
Through my experience, I was able to shift with ease from analyzing data and metrics to curating color palettes and typography on a day-to-day basis. It had its challenges of course, but I believe it's given me the edge that not every designer can hang their hat on.
My experience in building this business allows me to appreciate even more what YOU have built or are currently building. At the end of the day, I want to create something you can be proud of. Something you can brag about and show off to the world.
The first step to creating a trusting relationship is communicating effectively, and in a timely manner. Something I take pride in being able to deliver over and over again.
One thing I've learned over the years in the design world is how important consistency is in your brand. It's so easy to go rogue with a new color or font when creating an individual piece like a brochure or social media post. My promise is to deliver high-quality designs that you'll LOVE enough to stay within your brand guidelines.
No one wants to underwhelm or under deliver on a project for a client. It's our biggest fear. I always want to go above and beyond to ensure my clients are 100% satisfied with our end product.
Respect in business is key. I will fully respect my clients needs, wants, and requirements, and in return, expect to be treated with the same respect.
The beauty of working one-on-one with clients is the gift of collaboration. Working with me isn't simply filling out a questionnaire and hoping things are going well a few weeks down the line with zero communication. This is YOUR project after all, and I want to make sure I can utilize you and your brain as much as you're using mine to create the best outcome possible.
Life happens sometimes. We miss deadlines, need to schedule appointments, or have vacation plans that all of the sudden come creeping into view. I will always be transparent with my clients to let them know what's going on at any point in our working relationship and expect the same in return.